For Caplo, a SaaS sales enablement platform, I delivered a fresh landing page design using React, Tailwind CSS, and Radix UI. The project focused on modernizing the brand’s digital presence while driving measurable improvements in conversion rates. I began by clarifying Caplo’s value proposition and restructuring the page to guide users toward a single, high-impact call to action. Leveraging my expertise in conversion rate optimization, I implemented clear messaging, strong social proof, and accessible, responsive layouts. The result was a visually engaging and user-friendly landing page that significantly improved user engagement and conversions, aligning with Caplo’s business goals and brand identity